PMS Review: Sundaram Portfolio Management has an AUM of Rs 947 crore

We look at the performance of Sundaram Portfolio Management Services, which manages under Rs 1,000 crore in PMS

Neil Borate Apr 2, 2018

PMS Review: Sundaram Portfolio ManagementSundaram PMS is managed by Sundaram Asset Management Company (AMC) which also manages the Sundaram mutual fund schemes. PMS or Portfolio Management services are fundamentally different from mutual funds even if they invest in the same underlying assets – equities and debt. We explain this below.

What is a PMS?

For the uninitiated, a PMS manages a portfolio of stocks on your behalf. It is similar to an equity mutual fund but there are key differences. A mutual fund pools money from several investors and issues units in lieu of its assets. These units have a Net Asset Value or NAV which is declared on each business day. A PMS does not pool your money with other people’s and does not issue units.

The stocks in the PMS are held in your own name and your money in the PMS is held separately from that of other investors. Unlike a mutual fund, you can also transfer your existing stocks to a PMS. In other words, you give your existing stock portfolio to the PMS manager to manage.

PMS services have a minimum ticket size of Rs 25 lakh.

Sundaram PMS Strategies

Sundaram currently has a set of nine PMS strategies on offer. In its discretionary PMS (where client consent is not required for transactions), Sundaram managed Rs 947 crore for about 1800 clients at the end of March 2017. A strategy is an independent PMS product just as each mutual fund scheme is independent of others. Sundaram PMS strategies  are as listed below:

Name Theme
India Secular Opportunities (SISOP) Concentrated set of high conviction stocks
Midcap Midcap companies
Pace Companies with good growth prospects
Smallcap Companies growing at 1.5 times GDP with good return ratios, low leverage and strong management
Healthcare Healthcare related stocks outperforming CNX 500
India Growth (SIGP) Capital appreciation by investing in high growth stocks
Auto and Ancillary Auto and ancillary stocks to outperform CNX 500
Microcap Microcap companies
Opportunities Capital growth through financial sector companies


The Sundaram document lists the type of expenses charged but not how much will actually be charged, unlike a few other PMS schemes we covered. The expenses listed include Portfolio Management Fees, Communication Charges, Depository/Custodian Fees, Registrar and Transfer Agent Fees, Brokerage and Transaction Costs, Fees for investment in mutual funds (if any), Professional charges like accounting and tax, Security lending and borrowing charges and other ancillary charges.


The performance of Sundaram PMS schemes has been mixed. Five out of eight Sundaram PMS Schemes have outperformed their Benchmarks in the three financial years ending in 2017.

Strategy % FY 15-17 Benchmark % Outperform? Benchmark
 India Secular (SISOP) 18% 15% Yes S&P CNX 500
Midcap 22% 26% No CNX Midcap
Pace 20% 15% Yes S&P CNX 500
Smallcap 32% 15% Yes BSE 500
Healthcare 13% 15% No S&P CNX 500
India Growth (SIGP) 17% 12% Yes BSE 100
Microcap 17% 27% No BSE Smallcap
Opportunities 10% 5% Yes CNX 500

*Source: Sundaram Asset Management, As per disclosures to SEBI for first half of FY 18, We have omitted schemes whose strategy and/or data is missing from the disclosure. No disclosure on whether returns are gross or net of expenses.

RupeeIQ Take

Sundaram’s performance has been middling. The lack of transparent disclosures on expenses is not investor friendly. That said, the bulk of Sundaram PMS products have delivered returns of over 15% per annum over the past three financial years. You should weigh the pros and cons carefully before investing.    

Neil Borate

Neil Borate is Deputy Editor, RupeeIQ. He can be contacted at

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